email marketing management
Email Marketing Management:
E-mail templates
The product has feature-rich functionality that helps you to use a wide range of professionally designed templates for email campaigns and newsletters.
One of the unique features we offer is an easy way of creating landing page templates that match customized e-mail templates and content.
Email tracking
The product makes it easy to evaluate the success of email campaigns with integrated response tracking and easy monitoring of key campaign metrics.
You will easily identify which e-mail campaign generates the most:
- Open emails (what recipients, when, how many times)
- Bounceback
- Clicks through
- Leads
- Closed deals
- Unsubscribes
Our system has the ability to identify Affiliate or Referral Partners’ outbound email or telemarketing campaigns that partners send via our system. Every incoming lead will be assigned to an appropriate partner, which will be reported on partners’ performance statistics, accumulated compensation, and payment schedule.
Personalization
Key features:
- Content editing supports a high degree of re-usability and easy customization – push a button to insert a variable, “IF” statement, HTML template, and more.
- Personalize messages using conditional content and data. Defaults to standard content (such as “Dear Customer”) when conditions are not met.
- Personalize subject lines.
- Embed redirect URLs and attachments into e-mail messages.
- Easily integrates with your favorite content editor.
- Flexible opt-in/opt-out support.
- Viral marketing support – track and understand the value of customers who forward your messages, extending the return of those communications.
- Rich re-marketing and wave campaign support via easy-to-create follow-up communications based on an individual’s response or lack of response.
- CAN-SPAM compliant.