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	<title> &#187; Sales and marketing strategies</title>
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		<item>
		<title>360 degree mobile advertising solutions for publishers and b2b advertising networks</title>
		<link></link>
		<comments>http://ideamamaadnetwork.com/blog/2010/07/26/360-degree-mobile-advertising-solutions-publishers-b2b-advertising-networks/#comments</comments>
		<pubDate>Mon, 26 Jul 2010 15:21:04 +0000</pubDate>
		<dc:creator>ideamama</dc:creator>
				<category><![CDATA[Advertising trends]]></category>
		<category><![CDATA[Media monetization strategies]]></category>
		<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[Sales and marketing strategies]]></category>

		<guid isPermaLink="false">http://ideamamaadnetwork.com/blog/?p=654</guid>
		<description><![CDATA[
As it comes to different types of mobile inventory, whether it’s apps, web or tablets, it seems that there is not many mobile ad tech companies that would provide 360 degree advertising solutions for publishers and ad networks. Each provider seems to cater to only some types of ads, which makes life of advertisers a [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The future of cloud computing applications. New SaaS pricing model explained. Software as a PPD ad supported service &#8211; free on demand</title>
		<link></link>
		<comments>http://ideamamaadnetwork.com/blog/2010/06/19/the-future-of-cloud-computing-applications-new-saas-pricing-model-explained-software-as-a-service-free-on-demand/#comments</comments>
		<pubDate>Sun, 20 Jun 2010 03:37:24 +0000</pubDate>
		<dc:creator>ideamama</dc:creator>
				<category><![CDATA[Advertising trends]]></category>
		<category><![CDATA[B2B affiliate marketing]]></category>
		<category><![CDATA[Business turnaround startegies]]></category>
		<category><![CDATA[Media content production & financing]]></category>
		<category><![CDATA[Media monetization strategies]]></category>
		<category><![CDATA[Performance marketing]]></category>
		<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[Sales and marketing strategies]]></category>

		<guid isPermaLink="false">http://ideamamaadnetwork.com/blog/?p=646</guid>
		<description><![CDATA[Cloud computing became a buzz word, and now with availability of many development tools the number of applications grows exponentially. Many software as a service (SaaS) software applications, ones that are deployed over the internet or to run behind a firewall in one’s local area network or personal computer, these days compete with each other, [...]]]></description>
		<wfw:commentRss>http://ideamamaadnetwork.com/blog/2010/06/19/the-future-of-cloud-computing-applications-new-saas-pricing-model-explained-software-as-a-service-free-on-demand/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>PR &amp; Pay Per Deal advertising model. Public relations and PPD – hot mix. Infomercials &amp; your TV presence – over a million dollars worth package for nothing</title>
		<link></link>
		<comments>http://ideamamaadnetwork.com/blog/2010/06/15/pr-pay-per-deal-advertising-model-public-relations-and-ppd-%e2%80%93-hot-mix-informercials-your-tv-presence-%e2%80%93-over-a-million-worth-package-for-nothing/#comments</comments>
		<pubDate>Tue, 15 Jun 2010 16:11:15 +0000</pubDate>
		<dc:creator>ideamama</dc:creator>
				<category><![CDATA[Advertising trends]]></category>
		<category><![CDATA[B2B affiliate marketing]]></category>
		<category><![CDATA[B2C affiliate marketing]]></category>
		<category><![CDATA[Marketing 2.0]]></category>
		<category><![CDATA[Media content production & financing]]></category>
		<category><![CDATA[Performance marketing]]></category>
		<category><![CDATA[Sales and marketing strategies]]></category>

		<guid isPermaLink="false">http://ideamamaadnetwork.com/blog/?p=629</guid>
		<description><![CDATA[Yes, Pay Per Deal advertising model is not only suitable for running your affiliate offer via online publishers, but also to boost your PR (on, in this case not page ranking, but you public relations initiatives. With PPD you can benefit from getting your informercials aired on major television channels. Your TV / print / [...]]]></description>
		<wfw:commentRss>http://ideamamaadnetwork.com/blog/2010/06/15/pr-pay-per-deal-advertising-model-public-relations-and-ppd-%e2%80%93-hot-mix-informercials-your-tv-presence-%e2%80%93-over-a-million-worth-package-for-nothing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Performance marketing partnerships &amp; new sales channels. Guerrilla marketing, biological marketing &amp; new product launch</title>
		<link></link>
		<comments>http://ideamamaadnetwork.com/blog/2010/06/15/performance-marketing-partnerships-new-sales-channels-guerrilla-marketing-biological-marketing-new-product-launch/#comments</comments>
		<pubDate>Tue, 15 Jun 2010 15:07:53 +0000</pubDate>
		<dc:creator>ideamama</dc:creator>
				<category><![CDATA[Marketing leadership]]></category>
		<category><![CDATA[Performance marketing]]></category>
		<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[Sales and marketing strategies]]></category>

		<guid isPermaLink="false">http://ideamamaadnetwork.com/blog/?p=620</guid>
		<description><![CDATA[Below you will find a podcast “Performance Marketing Partnerships and New Sales Channels. Guerrilla Marketing, Biological Marketing &#038; New Product Launch&#8221;. Its author and I discuss a new book “Guerrilla Marketing Goes Green: Winning Strategies to improve Your Profits and Your Planet” (might take 15 mins to read and listen).
Remember a little software startup, you [...]]]></description>
		<wfw:commentRss>http://ideamamaadnetwork.com/blog/2010/06/15/performance-marketing-partnerships-new-sales-channels-guerrilla-marketing-biological-marketing-new-product-launch/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>You lead, you follow. Reflections on leadership &amp; corporate relationships &#8211; with Robin Silas</title>
		<link></link>
		<comments>http://ideamamaadnetwork.com/blog/2010/06/13/you-lead-you-follow-reflections-on-leadership-corporate-relationships-with-robin-silas/#comments</comments>
		<pubDate>Mon, 14 Jun 2010 04:26:17 +0000</pubDate>
		<dc:creator>ideamama</dc:creator>
				<category><![CDATA[From good to great CEO]]></category>
		<category><![CDATA[Marketing leadership]]></category>
		<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[Sales and marketing strategies]]></category>

		<guid isPermaLink="false">http://ideamamaadnetwork.com/blog/?p=612</guid>
		<description><![CDATA[You lead, you follow. Making all the right move in the corporate world! No, it&#8217;s not me rephrasing one of my favorite lines from Friedrich Nietzsche &#8220;Lead me, follow me, or get out of my way&#8221;.  That&#8217;s the name of Robin&#8217;s first book. Watch videos below to witness my conversation with Robin Silas as [...]]]></description>
		<wfw:commentRss>http://ideamamaadnetwork.com/blog/2010/06/13/you-lead-you-follow-reflections-on-leadership-corporate-relationships-with-robin-silas/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Podcast: Online marketing on a shoestring budget. Case study of InvisibleShoe.com</title>
		<link></link>
		<comments>http://ideamamaadnetwork.com/blog/2010/05/25/podcast-online-marketing-on-a-shoestring-budget-case-study/#comments</comments>
		<pubDate>Tue, 25 May 2010 22:32:20 +0000</pubDate>
		<dc:creator>ideamama</dc:creator>
				<category><![CDATA[B2C affiliate marketing]]></category>
		<category><![CDATA[Media content production & financing]]></category>
		<category><![CDATA[SEO that sells]]></category>
		<category><![CDATA[Sales and marketing strategies]]></category>

		<guid isPermaLink="false">http://ideamamaadnetwork.com/blog/?p=587</guid>
		<description><![CDATA[
Can online marketing be executed successful on a shoestring budget? And I mean, literally, shoe string.
Yes, VC funded technology startups is a sexy alternative to a boring job, especially one that has just been lost by many… But from the moment you conceive the idea, to the moment it’s funded, developed and adopted by your [...]]]></description>
		<wfw:commentRss>http://ideamamaadnetwork.com/blog/2010/05/25/podcast-online-marketing-on-a-shoestring-budget-case-study/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Acquire customers with Rocky&#8217;s strategy. Truly inspirational story!</title>
		<link></link>
		<comments>http://ideamamaadnetwork.com/blog/2010/05/02/acquire-customers-rocky-strategy-inspirational-story/#comments</comments>
		<pubDate>Mon, 03 May 2010 07:19:15 +0000</pubDate>
		<dc:creator>ideamama</dc:creator>
				<category><![CDATA[From good to great CEO]]></category>
		<category><![CDATA[Marketing leadership]]></category>
		<category><![CDATA[Random reflections]]></category>
		<category><![CDATA[Sales and marketing strategies]]></category>

		<guid isPermaLink="false">http://ideamamaadnetwork.com/blog/2010/05/02/acquire-customers-with-rockys-strategy-truly-inspirational-story/</guid>
		<description><![CDATA[It would probably be more accurate to title this short post &#8220;Acquire customers with Rocky&#8217;s perseverance&#8221;, as it was his only strategy, really.
It&#8217;s an amazing, inspiring story told by Tony Robbins, that I stumbled upon today while researching something for my new online show for eccentric entrepreneurs.
Stallone gained worldwide fame with his starring role in [...]]]></description>
		<wfw:commentRss>http://ideamamaadnetwork.com/blog/2010/05/02/acquire-customers-rocky-strategy-inspirational-story/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Startup funding, performance marketing, transactional advertising models, social media monetization, social gaming and all that jazz in a fish sauce. Episode 1 of the show &#8211; have fun with it as we do</title>
		<link></link>
		<comments>http://ideamamaadnetwork.com/blog/2010/04/26/startup-funding-performance-marketing-transactional-advertising-models-social-media-monetization-gaming/#comments</comments>
		<pubDate>Tue, 27 Apr 2010 05:20:51 +0000</pubDate>
		<dc:creator>ideamama</dc:creator>
				<category><![CDATA[From good to great CEO]]></category>
		<category><![CDATA[Media monetization strategies]]></category>
		<category><![CDATA[Performance marketing]]></category>
		<category><![CDATA[Random reflections]]></category>
		<category><![CDATA[Sales and marketing strategies]]></category>

		<guid isPermaLink="false">http://ideamamaadnetwork.com/blog/2010/04/26/startup-funding-performance-marketing-transactional-advertising-models-social-media-monetization-social-gaming-and-all-that-jazz-in-a-fish-sauce-episode-1-of-the-show-have-fun-with-it-as-we-do/</guid>
		<description><![CDATA[As provocative as the name of the show sounds, it is a matter of figurative speech.
I hope you enjoy reflections of our guest on investment banking, startup venture funding, performance marketing, transactional advertising models, media monetization, social gaming and many other topics that buzz in Silicon Valley. We do it in casual manner, that hopefully [...]]]></description>
		<wfw:commentRss>http://ideamamaadnetwork.com/blog/2010/04/26/startup-funding-performance-marketing-transactional-advertising-models-social-media-monetization-gaming/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How do you leverage social media marketing? What is your web 2.0 strategy and messaging besides &#8220;Hi Louis&#8221;?</title>
		<link></link>
		<comments>http://ideamamaadnetwork.com/blog/2010/04/05/your-social-media-marketing-strategy-unified-message-employee-twitter-account-facebook-fan-page/#comments</comments>
		<pubDate>Mon, 05 Apr 2010 15:00:34 +0000</pubDate>
		<dc:creator>ideamama</dc:creator>
				<category><![CDATA[Advertising trends]]></category>
		<category><![CDATA[Marketing 2.0]]></category>
		<category><![CDATA[Marketing leadership]]></category>
		<category><![CDATA[Sales and marketing strategies]]></category>

		<guid isPermaLink="false">http://ideamamaadnetwork.com/blog/?p=547</guid>
		<description><![CDATA[So, you finally got on a social media marketing bandwagon?  Wow!  Impressive  :-) And you, of course have have a strategy written on 50 pages, signed and sealed &#8211; on how to leverage your existing users. Aha.
Setup a sexy Facebook fan page (with 3 funs &#8211; you, your boss and Hugo)? I see&#8230; And every employee has a twitter account [...]]]></description>
		<wfw:commentRss>http://ideamamaadnetwork.com/blog/2010/04/05/your-social-media-marketing-strategy-unified-message-employee-twitter-account-facebook-fan-page/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to find a business to purchase, turnaround and sell for a profit</title>
		<link></link>
		<comments>http://ideamamaadnetwork.com/blog/2010/04/04/how-to-find-a-business-to-purchase-turnaround-and-sell-for-a-profit/#comments</comments>
		<pubDate>Sun, 04 Apr 2010 19:00:01 +0000</pubDate>
		<dc:creator>ideamama</dc:creator>
				<category><![CDATA[B2B affiliate marketing]]></category>
		<category><![CDATA[B2C affiliate marketing]]></category>
		<category><![CDATA[Business turnaround startegies]]></category>
		<category><![CDATA[Marketing leadership]]></category>
		<category><![CDATA[Sales and marketing strategies]]></category>

		<guid isPermaLink="false">http://ideamamaadnetwork.com/blog/?p=542</guid>
		<description><![CDATA[So, you lost your executive job? Or just looking for a plan B in case a company you are with will face downsizing?
In this article I will show you how to select a business to purchase, turnaround and sell for a profit. And no sweat. Job is just a job. Everything in life is transient. [...]]]></description>
		<wfw:commentRss>http://ideamamaadnetwork.com/blog/2010/04/04/how-to-find-a-business-to-purchase-turnaround-and-sell-for-a-profit/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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