Cloud computing became a buzz word, and now with availability of many development tools the number of applications grows exponentially. Many software as a service (SaaS) software applications, ones that are deployed over the internet or to run behind a firewall in one’s local area network or personal computer, these days compete with each other, [...]
Yes, Pay Per Deal advertising model is not only suitable for running your affiliate offer via online publishers, but also to boost your PR (on, in this case not page ranking, but you public relations initiatives. With PPD you can benefit from getting your informercials aired on major television channels. Your TV / print / [...]
Note: reading this article and listening to our podcast on mobile applications development and apps monetization can take 30 mins. So, go grab some coffee, and hang a “don’t disturb” tag on the door handle.
While multinationals are known for evolutionary innovations, it is the tech startups which drive revolutionary innovation. Despites of, or maybe even [...]
For those who deal with the buying, selling and merging businesses this article will be a great read, as I will show you new ways how you can accelerate efficiency of you M&A and corporate development initiatives. When I say that mergers and acquisitions are easier with Pay Per Deal advertising, I mean that it [...]
So, you lost your executive job? Or just looking for a plan B in case a company you are with will face downsizing?
In this article I will show you how to select a business to purchase, turnaround and sell for a profit. And no sweat. Job is just a job. Everything in life is transient. [...]
Use case: How to launch a new product and acquire customers with integrated marketing mix while utilizing PPD advertising model and outsourcing search engine marketing management and creative advertising services.
Since we receive a lot of questions on how our Pay Per deal advertising model can be a part of integrated marketing mix, in this article [...]
First I will give a brief overview of major ad models for those who are emerging marketing stars. If you are a marketing veteran you might want to skip the intro and jump right to ROI calculation.
Until now there have been four primary on-line advertising models widely used by online marketers:
- Pay Per Impression. CPM [...]
Film industry these days doesn’t spoil talents with opportunities, does it? Therefore the best everyone can do is to create opportunities utilizing your existing resources, knowledge and creativity.
Among resources there might be your equipment (hey, even IPhone could do), connections or earlier produced unused footage.
The challenges for many filmmakers who see viral marketing as a [...]
I woke up one morning last week with an intriguing idea…
Here is a PREAMBLE FOR THE IDEA…
Banks are one of the influencers on overall economical position of each country and they are in a deep… we all know what.
Accordingly to the FE Report:
“Private commercial banks were the main source of revenue earning [...]
This article introduces the common challenges in channel marketing campaign design, and provides proven ways of avoiding marketing inefficiencies and unnecessary costs.
Partner campaign tracking and performance measurement solutions are currently offered by very few marketing companies. Because this market trend is still very new, you must carefully study each solution — and each marketing partner [...]